Meet the 4th generation of our classic e-ride. Refined and remastered for a more powerful, smoother and confidence-inspiring ride. Up to 19 mile (30km) one-charge range 710W motor power 15.5 mph (25 km/h) max speed

The best just got better. Pure's UK-based, in-house engineering team have developed the smoothest, most comfortable, confidence-inspiring ride in this class of scooter. Up to 25mi (40km) one-charge range 900W maximum power 15.5mph (25 km/h) max speed Active steering stabilisation Handlebar indicators

Find your perfect match with 7 new, exciting colours! Developed by our UK-based, in-house engineering team, this scooter delivers the smoothest, most reliable, and confidence-inspiring ride in its class. Up to 25 mile (40km) one-charge range 900W maximum power 15.5mph (25 km/h) max speed...

Meet the world's most compact e-scooter. Pure Flex is Pure's most pioneering ride with a unique forward-facing stance and ultra-compact design for the most stable, controlled journey. Ultra compact Ultimate riding position Active Steering Stabilisation 25 mile (40 km) one-charge range 900W maximum power 15.5...

Pure Flex: Ultra-compact, folding design. Up to 40km range.- Ultra-compact design unfolds to full size scooter in 5 steps.- Folded dimensions (H x W x L): 57 x 30 x 62cm- Up to 24.8mi* maximum range.- Powerful 710W (peak) motor...

Pure and McLaren have joined forces to brighten up city riding. Finished in McLaren’s historic orange livery – made iconic by racing legends. Ultimate riding position Active Steering Stabilisation 31 mile (50 km) one-charge range 900W maximum power 15.5 mph (25 km/h) max speed

World class racing meets world class riding with the new Pure x McLaren collaboration. Finished in sleek Black to accentuate its class-leading design. Featuring the ultimate riding position, 31 mile range and 710w peak power. The Pure x McLaren in...

The legendary 1988 F1 car. Now on two wheels. Featuring the ultimate riding position and an ultra slimline design for the moststable and controlled e-ride experience. With 31 mile range and 710w peak power,the MP4/4 Edition pays tribute to McLaren’s...

Pure and McLaren have joined forces to brighten up city riding. Finished in McLaren’s historic orange livery – made iconic by racing legends. Ultimate riding position Active Steering Stabilisation 31 mile (50 km) one-charge range 900W maximum power 15.5 mph (25 km/h) max speed